Welcome to Detroit, Mr. Whitacre
Complicating all this is that Whitacre doesn’t schmooze the media. He seldom grants interviews and doesn’t hang out with editors and publishers in Bloomfield Hills or Grosse Pointe. He is more likely to dine at a food court in GM headquarters than the Detroit Athletic Club. Says one longtime industry observer: ‘When a new leader comes to town who doesn’t play the old game, the locals get their feelings hurt.”
